When entering a casino, does a potential patron, casual player, or high roller feel excited to bet big and win, or does he or she sheepishly move through the casino games en route to their destination? How risk-averse is this gambler or potential gambler, and how determined are they to partake in the many opportunities to spend big bucks?
There are many factors that influence the answers to these questions. Some factors are personal and are the result of the patrons’ upbringing, worldview, and temperament. Other factors, however, are environmental and produced by their surroundings.
There is, perhaps, no environmental factor more influential to the answer to the questions posed above than the casino’s architecture. Casino architecture sets up the stage for any patron to get the experience. It dictates how that person moves through the casino, what they see along the way, and how their emotional state is altered or impacted.
Architecture students often travel the world, learning about and seeing firsthand examples of different architectural styles and periods. They often visit ancient cathedrals, landmarks, and artistic structures to learn about how they were designed and which styles they represent.
What many architecture enthusiasts often forget is that modern architecture principles are often put to work in unexpected places and nowhere are these principles more carefully considered than in casino architecture around the world.
This should come as no surprise, considering that architectural alterations that modify the betting behavior of patrons even slightly can produce a significant increase in revenue. It is therefore not a coincidence that for examples of some of the most extravagant and over-the-top marvels of modern architecture, one need not look further than the world’s casinos.
According to the list of best Vegas casino hotels on Weekly Slots News, one example of striking casino architecture is The Venetian in Las Vegas. A replica of Venice, Italy, the casino and hotel is a spectacle to behold. It lulls guests into a state of euphoric relaxation and provides casinos designed beautifully and strategically.